There’s a whole new concept on Etsy: printables. That means digital products like drawings, wall art, and templates that are sold on the platform, downloaded, and printed by customers.
The best part is, these products can generate a lot of revenue for you. However, to make it happen, you need to know how to do it right.
Printables are a great way to make money online because they’re inexpensive to create, and can be printed at home or at a print shop. They’re also easy to share, which helps drive traffic to your store and increase your sales.
You can start selling printables on Etsy as long as you have an idea for a product that’s a good fit with your target audience. The first step to getting started is researching your potential customers, which you can do using the tools provided by Etsy and other sites.
One of the most important ways to ensure your printables are seen on Etsy is by optimizing them for search engines. This can be done by using popular keywords that people type into search engines, like Pinterest or Google.
Another way to ensure your printables are visible on Etsy is by listing them on Pinterest or other social media. Pinterest is a great way to attract new customers, and it’s also an excellent way to get your products in front of your existing customers.
The best thing about listing your printables on Pinterest is that it can bring in a ton of free traffic. It’s also a great way to get your brand name out there, which is helpful for SEO purposes.
Getting your listings noticed on Etsy is all about creating beautiful, high-quality images. Rachel shared that it’s best to use all 10 image slots on your product listing, as this will help you stand out from the crowd.
She also recommends adding videos to your product listings so customers can see what their items will look like when they’re completed. This is especially important for printables, as it can help to show potential buyers that your products are well-designed and a good value.
You can find templates and graphic designs to use for your printables on places like MissMockup, PlaceIt, and Canva. You don’t need to be a designer to use these free resources, and they can help you design beautiful printables that will sell.
Once you’ve created a few printables, it’s time to market them. This can be done by marketing them on places like Pinterest, Facebook, and Instagram. You can also make them into digital downloads, which can be a great way to increase your sales and gain customer loyalty.
Designing Your Products
Printables are digital products that customers can print at home, which saves them time and money. They are also usually editable, which allows customers to customise the designs. These products are popular among customers who want to create personalized gifts or party favors without hiring a designer.
Before creating a printable, you should do some research and find out what kind of products your target audience is looking for. This will help you design a product that meets their needs and solves their problems.
Once you have found a market for your printables, it is time to start designing them. There are a lot of free tools to use for designing, including software like Canva and Microsoft Word. You can also hire a graphic designer to make your printables for you.
You can find inspiration for your designs by checking out the different kinds of digital products that other sellers are selling on etsy. This can include everything from digital planners to thank you cards.
The best way to make your printables stand out from the competition is by using keywords that potential buyers are searching for. You can use Etsy’s keyword research tool to identify the most popular keywords that are used by your target customer.
Using your keywords in the title and tags is essential to getting the best search engine optimisation (SEO) for your listing. You should use the most relevant words in your title, and include at least 13 tags to boost your Etsy search ranking.
When describing your printable, be sure to explain its features in detail and include relevant images. You can also include lifestyle mockups to show how the file will look in context.
A good image is one of the most important aspects of a successful listing on etsy. This is why you should make the most of your photos and take high-quality pictures that showcase your products in the best light.
You should also add a watermark to your images to discourage other people from copying them and selling them on their own. You can do this by putting an Etsy logo or other text in the upper left-hand corner of your pictures.
Marketing Your Products
Creating printables is a great way to make passive income, because it means you can sell your products without having to actually physically ship them. Instead, you give customers the digital file they can download and print at home or at a printing service.
One of the best things about this type of business is that it’s very easy to get started on. You can simply open an Etsy account and start selling your products. You can also start running ads on the site if you want to promote your store.
The first step is to decide what you’re going to sell. You can sell different types of products, but printables are a good option for beginners because they’re easy to create and can be sold at a low price point. You can find lots of free templates on the internet for making planner sheets, coloring pages, and other printables.
You can also use free eBooks to help you brainstorm ideas for your printables. For example, Gold City Ventures offers a FREE Seasonal Product Secrets eBook that will help you learn which products are best to sell during certain seasons and give you simple guidelines to follow when it comes to your sales.
Another way to market your printables is by using adwords and Facebook ads. These can be a great way to boost your sales and reach new customers.
A final way to market your products is by using Pinterest, which can be a huge traffic driver for your shop. It’s also a great place to see what other people are buying and getting inspired by.
Rachel shared that it’s important to spend a lot of time on your listing images. She suggested you include all of the 10 image slots that Etsy allows, and to use high-quality images. She also recommended adding videos to your listings so that customers can see how to use the products they’re downloading.
You can use keywords in your listing title and product description to ensure you’re visible on Etsy’s search engine. The first 3-5 words are most important, and it’s also important to use long-tail keywords that are less competitive.
Selling Your Products
If you are a crafter or a designer and you’d like to sell your products on the internet, Etsy is a great place to start. It’s a global marketplace for handmade and vintage items.
With more than 60 million listings, there’s no shortage of products to choose from on the site. However, the competition is fierce, and it’s important to do your research.
First, make sure you’re selling what online shoppers are searching for. This means that you need to think about the specific product features your target market is looking for, including things such as design and color.
Next, ensure your products are well-priced. This will help your sales and keep you from running out of inventory. You should also consider fixed and variable costs, as they will have an impact on your revenue.
In addition, you should try and increase your visibility on the site by including keywords in your product listings. This will give you the best chance of finding potential customers when they search for your products on the site.
Another way to increase your visibility on the site is to use Etsy Ads. This is a paid service that lets you advertise your listings in searches. When someone clicks on one of your ads, they’ll be brought to your Etsy storefront.
Alternatively, you could run a sale or offer discounts to your customers. There are numerous ways to do this on the website, including creating coupon codes that can be used by buyers who sign up for your email list.
While you’re at it, make sure your product descriptions and photos are on point. This will not only attract more potential customers, but it will help your products stand out from the rest.
As always, make sure you provide high-quality images of your digital files so that shoppers can see the features and benefits of your printables before they purchase them. You can also include lifestyle mockups that show your products in use, such as a picture of a kitchen or coffee table.
Another option for increasing your visibility on the site is to create a short video of your products in action. This is a new feature on Etsy and can be a great way to show how your products work or give potential customers more information about them.