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There are a lot of ways to make money online, and selling printables is one of them. They can be a great way to build a passive income, and they’re always in demand on Etsy.

The key to success is to find the right printable niches and create high-quality digital downloads. You’ll also need to get the right tags and descriptions in your listings.

How to Sell on Etsy

If you’re an artist or have a unique art style, selling digital downloads of your work on Etsy can help you reach more people. Not only can you sell these digital files to people all over the world, but you can also sell multiple copies of your work at once.

Another reason why you might want to consider selling digital downloads on Etsy is that they are a great way to build your brand online. If you have a blog or website, you can use SEO to get your content found by potential customers on Etsy and other places online.

Creating a brand around your printables can help you attract more traffic to your shop and increase sales. You can promote your printables on social media, write blog posts, and even create a niche website around your printables to get more exposure.

Some of these strategies can be done for free, while others are more expensive. However, the key to success with printables is to find a unique niche and produce high-quality products that are relevant to that market.

To get your products seen, you should make sure to optimize your listings for search engine optimization (SEO). This is where keywords play a role in getting your product in front of potential customers.

Keywords are what shoppers type into Etsy’s search bar when looking for products like yours. This will allow you to get a better ranking on Etsy’s search results and can improve your sales.

The key to a successful SEO strategy is to choose long-tail keywords that are relevant to your product and will be searched by your target audience. This will make it easier for your products to show up on the first page of Etsy’s search results and increase the number of visitors to your shop.

One of the best ways to rank your printables on the first page of Etsy’s results is to use a good search engine optimization tool, like SEMRush. These tools will tell you the most relevant keywords for your product and how to use them in your listings.

Printing Options

If you are selling printable art, you’ll need to decide how you want to print your products. You can either use your own printer or choose a professional printing service.

The best way to make sure your prints are high-quality is to work with a print on demand (POD) company that specializes in digital printing. These companies have extensive experience and are used to working with Etsy sellers on a daily basis.

When choosing a POD partner, you need to consider quality and pricing. These are the two most important factors to ensure that your customers receive their products in good condition.

Some of the most popular print on demand manufacturers that integrate with Etsy are Printful, Gooten, and Printify. These are all reputable providers that have a reputation for providing excellent customer service and shipping on time.

One thing to keep in mind is that these companies don’t work with every product and size, so it may take some trial and error before you find a provider that works for you. Some of these companies even have sample products for you to test out so that you can see what the quality is like before you commit to a full order.

Once you’ve chosen a manufacturer that you feel comfortable with, the next step is to design your product. You can do this using their easy-to-use design tool. Once you’re happy with the result, you can then add it to your store.

While you’re designing, be sure to include information about the image’s aspect ratio and print size. This will help you determine the best way to print the file so that it’s perfect for each specific size.

Another important factor is to decide how you want to frame your prints. You can choose from a wide range of frames and matting styles to help your art stand out in the best possible way.

When selecting the right paper for your prints, you’ll want to be sure that it’s high-quality and thick enough to hold up to framing. Some of the most popular options are fine art papers, but you can also use a heavy-weight matte paper if you prefer.


When it comes to pricing a product, many sellers struggle to know the right price. This is particularly true for digital products like etsy printable art.

One way to determine a reasonable price is to research the prices of similar products on Etsy. This is a great way to discover what buyers are looking for and can help you set the right price for your own item.

Another way to find out what customers are looking for is to use Etsy’s keyword tool. This is an invaluable resource that allows you to search for keywords that are relevant to your items.

Once you have a list of keywords, you can use those terms in your product description to attract more potential buyers. This will help you improve your Etsy ranking and make sure more people see your products.

You can also use SEO techniques to increase the chances of your product showing up in search results. These can include using targeted keywords and phrases in your product descriptions, including words that describe your item and what it is used for.

Depending on the specific product you sell, your price may be based on market or cost. It’s important to price your products fairly so that you can cover your materials, time, and labour costs.

If you sell a printed item, your product pricing should include the cost of materials and shipping. This will help you create a sustainable business that can support your family.

It’s also important to consider the transaction fees and currency conversion fee that Etsy charges. These fees can make selling on Etsy more expensive for sellers in international markets.

Additionally, Etsy charges a platform ad fee when users click on ads that direct them to your shop. This can add up to 12-15% of the sale price of an item, depending on your sales volume.

Another way to reduce your fees is to choose an alternative printing company. These companies will print your digital files and ship them to customers for you. This can save you the time, effort, and hassle of doing the printing yourself.

Getting Started

If you’re interested in starting an Etsy printable art business, there are a few things you should know. First, you’ll need to learn how to create your designs and how to market them. Once you’ve done these things, you’ll be able to start selling your products.

To create your printable, you’ll need to use software. There are many free and paid options available on the market. Some of the most popular are Canva and Photoshop, which offer a variety of templates that you can customize for your printables.

Another option is to create your own templates with a graphic design program like Illustrator or Inkscape. These programs have both free and paid versions, and they can be used to create high-quality designs that will stand out from the rest on Etsy.

When creating your printable, it’s important to follow copyright laws. If you’re using a popular image or image from a well-known brand, you’ll need to get permission or licensing to use it. This can be a long process, but it’s essential to ensure that you’re not infringing on someone else’s rights or trademarks by using their images in your products.

You’ll also need to consider how to price your printables. This isn’t as easy as it sounds, as you’ll need to be able to compete with other sellers on the platform. Pricing your printables competitively can help you get ahead of the competition and increase sales.

If you’re not sure how to price your products, you can always do some keyword research to find out what shoppers are looking for. It’s best to price your printable in a range that’s not too low, and not too high.

Alternatively, you can try experimenting with different product categories. Rachel, who sells printables for financial independence, found that she could get good sales on budgeting forms by focusing on the FIRE community. She also found that people were more interested in budgeting in January, so she started making them in that season.

Once you’ve figured out what works for your printables, it’s time to get started with listing your items on Etsy. Be sure to include photos of your items, along with a description that’s accurate and clear. You can also create a mockup for your listings so that customers can see what they’ll look like when printed on paper.